The journal all about linen & hemp. nº05. Sul filo di lino e di canapa, nº05

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1 T j b & º05 S f, º05

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3 E THE JOURNAL ALL ABOUT LINEN & HEMP E L. A f, f, j f xv! T f y, v by S v 2,500 y b xy by f 21 y? A y f f y by bv f M k k v f b f? A f. I. R z, f, f v! L à v à f S ù 2500 f, bb v XXI? S f q f bà ff v, z bb, v, v? U z NEW LUXURY A xy v f M M FASHION NEWS L, M, W FASHION PROFILE T M, f xy FASHION SPOTLIGHT F S TREASURE HUNT R f xy NEWS F N / T N HOME HIGHLIGHTS S Lfy SUSTAINABLE DEVELOPMENT H & -

4 NEW LUXURY A xy v f Of, k, f xy b v ff fy v. 01 A Bby S? Y v b v. T v, f A, y b b 7 8 f y, bby v y. S f, f f xy f b f, ff, fy. Lxy bj f bj f : k b. A f y-, -, b q f bb k. C by k f y. A y v f k f : I E Sv J, k A J by, jk. S S 2011, B v f (, y Kz K) y f J G x k, fv f y. Cé f v, 50 k v W. A v k, M D bk-, P P 30. A P Ryk Ef vk : y f k b. Ty, vy xy b v f P S Ib M S MCy. B z by f f. T f x f bf f f, ff b y ff. 02

5 NEW LUXURY S z bà, j,, ff v z f. U Bby S Py? L v à v. Q, v, è b 7 8 vz q bb è è f. S v v, q v z, q v b è q fz. I è, z... L v v ù ; q è. E,, è z, v q qà, ù. 30. U Ryk Ef : q f v b. O bb ; P S Ib M S MCy, v f, z f f. Q z à q, ffz ff zz ù b z zz. 01 é [f].. 02 kz k [f].kz. 03 bby [f].. 04 j [].j. 05 j [f].j. O, q bb, F, 45, 61% bb. Q è f f. E... I bb. T, E Sv J, A J v,. V z U ' 2011, v b v b ( v Kz K) J G, bb v x,. Cé f b b zz k 50 z. A v, M D C b é, 04 & 05

6 FASHION NEWS LINEN, MEN, WOMEN by k b [].. [].. x b [f].xb. z [].z. [].. v f [].f. & bb [].bb. y [k].y. b f [].bf. [].jq. f fé [].ff. k [].k.

7 FASHION NEWS DEL LINO, DELL UOMO, DELLA DONNA k b & bb [].bb. kz [f].kz. z [].z. bb b [f].bbb. yv - [f].yv. v [f].v. v [].v. k [].k. [].. y [f].y. è [f].. b [].b. Dv k / S.y

8 08 09 B V, / v/ 2011

9 FASHION PROFILE T M, f xy by k b W y-- v b f, T M, B V v, k f -xy. F 10 y, V b x,, v f qy. W vy y? C b b -? T ff y f, f bv T M y f S 2011 f B V. Lk by f, v f -v, f f vb, ff, y-- xy : y q, b. T y f q b f f fb k. T f,, T M k b f. Bf vy y v, Hè y H Ryk M 1989 f f Rév. A v f Gy P Cb Sy M, P B, F I 2001, f B V. S, b y xy f b v f, b f. W v b k f y - f, T M I - k A, J f by f. H f b f y : My b by, by b y y. Tk v, fy f. U I b f, v k- f / y bk jy v z b b -- by. W f, b- k-, jy : bk v. A f b, by b f ff. B fk y y. H f xy j y, b y - f y f fy.bv. C f, fzz v, T M, v B V, è. D vz z qà, v. C v? Q ò f? E v v v ù q v. Cì T M f bv z B V S fà z, v v fzz v q vb z fz, f ;,, z z z. U v. F,, T M è. P v fbbz và, v Hè f 1997, ê-à-. H Ryk U 1989 zz z Rév. D, è f Cb Sy P 1997 z b P B F. N 2001 vz B V. D q v b, z b, z fz, é fzz. P v b bà, T M f z, z v, b. R f b : L è ò f è f ff. V, v v z z. Uzz z, b- b- f, jy, z, bb ff. I, q f bà v, b : v. U b v, v ff bb. M q f à à. E z v z, v, v, f. L.bv. B V f : My b by, by b T M B V è z : L è ò f è f ff T M

10 FA S H I O N S P O T L I G H T ] [. b.b [f].. ] [.. k f] [. v v.k [] ė k k. ė k k.kk ] [ k. [f] b. b.k. k] [.. [f] v.v. ] [f bj. [f] vk k. j.jv bj j.j-- P b / b y. M z f.

11 FA S H I O N S P O T L I G H T j y b [ ].. G N I F P P O H S k]. [ f. v ] [. k k.v f v b y x f /. v k 12 v y b by L. B D k x,, / f. L b b y, z q. F b v M b M. q 12 z q, I. M f f v x v [f] b. b fç.f [f]. b b.v ]. [f é. ] [. &.- [].. [f] é..

12 TREASURE HUNT R f xy by k b Mj, S, P & J, C C, Z & V, L P, B& Tk k, b k, b f xy b fb. B b by, y f y f. A. 01 f P & J C C. B! T, - xy, f f ff. F v f b, C C - k Uq, by J F R G - y vy y- b k, y v 1995 :. Ty G, f Z & V, y 120 bq. T k, f, y- v b j by f,,, f xy jy. Lk y, j [f].j-.f 02 [f]..f 03 & j [f].j. 04 [f] Ty ky f b b vy v. T ky? Aby. Ty y f b y. M xv k b, 30 40% xy b y y y f j. H vby xy z v v f f j D, C S L. T f k, y F, 90 v, - x - v f v- y. I : f, y ; xv,! W f x, xy k f v f f, x S Ab, P & J f, IFM Azz Aï. T b, 1990 f 1995 f, ffb, y 2006, P & J S. I b, y k f b T- jy v. T L P b, f x, 1992, v by E 8 v y -f, b y. L f : -. A B&, Bb B S Kf y k v y. A y, xy v : y y f y f b b f. H, v y. A V, T K, B A, Béé f b f b fb. W,, k,, v f f y. T v f b xvy v b f y y k x. A f 2010 v f S, Mj C P by L C f f ( 100% by b LVMH). Cy, y f b f : B A f. A f - f v f - f xy

13 TREASURE HUNT W k - b xy. A y k b by bf fb. L f y! B 'vz : ò è v v. U bà bzz. I v! 04 Mj, S, P & J, C C, Z & V, L P, B& Gz k-, k fb bz, q ff v v b b. A z bà, ff f z. S f. I v f b và. L? Abà. Sb, zz. Pù bz, zz 30% 40% ù v v f z z v à. M v, f zz v, v D, C S L. Q v, f, f 90. Ab,, v. L, ì ; vz,! F z z zzz, q v ù b b f. A z P & J C C v ff z. C C - à F R, Uq - và b z, và f à v z, f. I v ì z. Z & V, Ty G, 120 bq. Cz k,, bb,, f z... C, è f. F P & J, S Ab è f IFM Azz Aï. L , è 2006 ù v b, P & J S. I v f - jy, ù,. P & J ', bq. U z v. I L P, 1992, v f 'E, à P f b. I è q': b v. D B&, ff Bb B S Kf è q. U f f : zz. I f vbà. A V, K, B A, Béé q v f f b. L,,,, z f œ f, z v v f à v z è. L v ù và 2010 à z bb q z S, Mj C P f fz L C ( LVMH). L q f : B A. Cò è ù ì.

14 NEWS F N D by V V [FR] S Hy A f b, V V f D. K f v f b f bf v, k f S Hy b qy f : bb f, -f- b,. A f fv j f, jb f V Bf H. A P -, b, f, V V D. I v b à f, v H éé b qà ff,, b, f b. U bb j f z zz v jb B z. - fz : D D [FR] A S f 2007, D D f y. H v- f b y, v fy-. T f - S 2011 b f y,. W k fz, f k Bk. U D z 2007, D D z z. L v vz, v v, b z. M v z 2011, ff é,. S fz f v b... Sv F [] M G k b M G, v f Sv F, 9 y v f bf b v by f y. H f, v. 70 -y fy bx- k b bk qb. U f Ry S Jq Dy, T S P, f f y b b f. M G v M G, v v z Sv F, è 9 z v ff. L z v,. I '70 b z. Rv b Ry S f L P Jq Dy, q b..f

15 NEWS T N L S [FR] T f 6.50 fb b L Ob, f 6.50 fx / b fb b f f M B - b. A ff b z A, f b 50% fx fb xy, by,. T x, k b Lb, Lé, H y v, y, fx fb f, b. B k! P 6.50 fb I 6.50 fb / b, b, M B. L ù b v z ff zz v A, è b z 50% fb bv, f, b f. Q, f bz Lb, Lé, H f zz, vzz z, fb z v, b b. Ivv -.v.f TDA b [FR] A 100% b G F y E, fx fb y- -. T b f f 99% f f- y ff x q. W - f f (M1 B f), TDA b, b z -, vb f bf y f. S, f 3-D ff ff, y b b, -b J, v k! B y F My f Ey F! A. U 100% Cv F v, fb, à b q ff z v z f 99%,. I f ( M1 B), TDA, zzb v, è b é à. L, f ff ff 3D, v z, v b,, zz. S ff f fz! Sk R [FR] Ax 8 E, f -fy k W vb bb k-, fb v. T, y- k f x, - f k. I fv, f v f HQE- ISO f fy. T E f Lf k fy k -f æ v. Ax 8 E, Azzz vbz, z, fb à b v. Q v f z ù b b. P fv z, v, z HQE b f ISO E f f f z b...

16 HOME HIGHLIGHTS E L S ESTY F I L y b y, f. G, M M by f v b f v x. W f y,, f., C D v 50, 3 v f y, k. I M. F M v. 3D x P 50 b ff R [f] v / T Tb. R / C ] [ f k v. C k b R ] [ D k D Oï D : A. k..v C ] [ /L L. C. ] [ C C C C C. C. / / T D D D

17 HOME HIGHLIGHTS / ] k [ by S y S y b.k b k b b. C C -y C kb [] v j C / v. j C.. P ] [ /T k b R G R : N..k [k] k / f C M M k..k C f. P ] [ / T R k G N P :..k f] [ / C.f f - C f. y P ] [ / T b Fb j Mk y. P : Sv x b j. v.- j ] î [f, /L. x & f,. b.f Lîj.. f P L ] [ / L v S f P : K. P b / b y. z M f..v ] [ bö A. A / T.b R b M v ] [k /D Sf W b M : D..k.

18 SUSTAINABLE DEVELOPMENT H & T f y-. A f 2020, b F v y, 2008 b by G Ev C. Rz x, y, v 20 y f x, z f v k k-. P v y f,, y- f f f, f b- yb b-b f f. E z v f b. A 2020, f F v v b v f 2008 G 'Ev. R q, f, f z ù v, zz v k- ù z. G b zz zzz bzz, q z f z z, f b b bb f v H bk Ey f, v, f, f y vb k, bk by j. T f y f y f. W, y f, -v b, f f, f x-f, v b. B F z, z, fb v, 10 30, q b z zz. L'zzz fbbz z z. D v,, q è b v q, -.vb. I I, v f f, b -. T, y f f b (, f, f) b f b f v. B fvb b f, yv q f, ky b y f f - y. L L, v f, è b. Q z bv (, v) è z v. O b b fvv, v, f è z b b à. bx@v.f -.bfb-.

19 SUSTAINABLE DEVELOPMENT T j b & #05 S f #05 Pb D / D Pbbz M-E Bz, C / C S V S L HEMP : LEADER IN ORGANICALLY SOURCED MATERIALS + Sk C2 = 35 k/ 2 f + Avb b + S + Vy y (b, f-y) + Hy, v ( VOC) + L y k + W v b, bb + Ryb b-b f f f LA CANAPA : LEADER DEI MATERIALI DERIVATI DA FONTI RINNOVABILI + S C2 = 35 k/ 2 + Dbà - vb + Ev + Qà (fbbz f, ) + S, z COV ( v) + L f + Pb v q, + Rb bb E / Rz C D Cb / Cb Pk Cb T / Tz C L (), Gv () Cv D / Dz Cv Iô P ~.. A D / Dz A à 2 x ~.2x.f Cv I / Iz L D Lb_By L f O v f f, f Ax--Pv. Tv y f k. W x ff x x by. I S,, y y. O : vy f. J G, GAGO (Ax--Pv) «E bb à Ax--Pv. D f v q v. I b v v f. D vv z z, b ; : b» J G, GAGO (Ax--Pv) Sy M f ff x, y y. Ey f, y f b, b v x. S 25 k, xy f, k. I b, b y v. O, /. C C, q è v vz. P z, v, v. A 25, b è f, z b z; bà v q z VMC. U v è b, v v bb b.f -.b.f v C Cv, z 1998, b Pf f b I y f x f. O 1998, C Cv bb 2007 N f z. E f. T k b / P fz :.-v..f.v@.f b f y b y f z. I f y bj, y y y. è b z zz z y ff q. I z z, à à f ff ffé v. f M-E Bz, D / D bz@f. A C, C D / D z.@f. Tx / T M D, Pj M / C.@f. T + 33 (0) T Ev / T Ev J P, Pj M / C j.@f. T +33 (0) C / Cz z S V, Pj M / C.v@f. T + 33 (0) S / P [b] S MH A S S S.@f. [] E M O B.@. Sv R.@. [] Tb E S C P Off / Uff S C C D S 14 Sb L Dz Sé f 15 Lv P F T +33 (0) F +33 (0) y..f. T 1 -f by EU F. 1 z -fz U.E F.y.

20 L D Lb Tx Dv / F C F/W / Jq v 68% L 16% Sk 16% A