Curriculum Vitae. Since 2002 Member of the PhD Doctoral Program on Marketing and Communication at the University of Salerno.



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Curriculum Vitae Name: Paolo Piciocchi Date of birth: 11.07.1965 (Avellino) Address: 22, Viale San Francesco D Assisi, Avellino, Italy Phone: (office) +39 089. 963164 Fax +39 089. 963505 (home) +39 0825.1910548 E-mail: p.piciocchi@unisa.it Nationality: Italian UNIVERSITY POSITION Associate Professor of Business Management since 2005 to date POLITICAL, SOCIAL AND COMMUNICATION SCIENCE DEPARTMENT, Faculty of Philosophy and Letters, University of Salerno ACADEMIC EXPERIENCE 2009 Visiting Professor at IBM Almaden Research Center, San Josè, Silicon Valley, California. Research Project: The connection between Service Science (SS) and Viable Systems Approach (VSA) (September 3 16). Supervisor: James Spohrer, founder of the Service Research Group and Director of the Global University Programs. 2009 Research activity at the San Josè State University California. Research Project: Service Systems Enginerering. Supervisor: Professor Louis E. Freund, Industrial & Systems Engineering and Professor Stephen K. Kwan, Business Management Information Systems. Since 2002 Member of the PhD Doctoral Program on Marketing and Communication at the University of Salerno. 2002-2005 Researcher at the Centro Di Competenza Regionale Research Lab of the University of Salerno Research Project: Agri-food Production" Head of Research of microsection on Trade marketing of Annurca Apple Paolo Piciocchi, July 2012 1/12

2001-03 Research activity at the University of Salerno in partnership with the Universidad de VIGO (Pontededra) ESPAŃA. Research Project: Proyecto IHADE Investigation, Homogeneización y Harmonizacion de Datos Europeos. Caso: España, Italia, Irlanda y Portugal. 2001 Researcher of Business Management, (Code SECS P08) Department of Business Studies, Faculty of Economics, University of Salerno 1999-2000 Research Fellow Research Project: Transfer processes of technological managementl knowhow in SMEs: status of transfer and collaboration, (Code P02B) Department of Business Studies Faculty of Economics of the University of Rome Tor Vergata. 1999 PhD in Business Administration (XI cycle) Faculty of Economics at the University of Cassino, Cassino (FR) 1995-1997 Researcher IRAT CNR Naples section Research Fellowship Centro Nazionale delle Ricerche Research Project on Services for SMEs Internationalization. A study on The process of internationalization of SMEs campane : the export of fruit and vegetables to the UK market Project Aim Facilities for the internationalization of Italian firms and export development Grouping n. 10.03.02 - Theme The demand for services arising from the spread of information technologies in the process of internationalization of enterprises - IRAT-CNR. 1997 Summer School of Statistics on Surveys - Theory & Tecniques Paestum (SA) Dipartimento di Matematica e Statistica (University Federico II Naples), Department of Economics (Statistics University of Salerno), Centro Interdisciplinare per gli Studi Aziendali, Economici e Sociali (University of Benevento) 1998 Chartered Accountant Registered Member of the Society of Chartered Accountants 1999 Qualified Auditor 15.10.1999, registered (no. 97859) in the Register of Official Auditors 1995 Cambridge First Certificate in English St. John s Wood School of English London 1994 Visiting Researcher at Westminster University of London for ten months Research Project: Focusing on internationalization processes in Italian SMEs (10 months) Supervisor: Professor John Stanworth 1993 Degree in Economics Faculty of Economics at the University of Salerno, Fisciano (SA) TEACHING Since 2005 Paolo Piciocchi, July 2012 2/12

Economics, Organization and Business Management, Faculty of Philosophy and Letters, University of Salerno Professor, Under-Graduate Level Communication Science Since 2005 Economics and Business Systems Management, Communication Science Faculty of Philosophy and Letters, University of Salerno Professor, Postgraduate Level Public and Corporate Communication Since 2005 Economics and Public Management, Communication Science Faculty of Philosophy and Letters, University of Salerno Professor, Postgraduate Level Public and Corporate Communication Since 2005 Teaching MDI (Management and Business Administration) equivalent MBA SDOA (Scuola di Direzione e Organizzazione Aziendale) Vietri sul Mare (SA) 2002-04 Acting Professor Chair of Marketing and Market Analysis Systems Faculty of Economics University of Salerno 2002-03 Contract/Temporary Professor Chair of Economics amd Business Management, Faculty of Economics LUISS (Libera Università Internazionale degli Studi Sociali) Guido Carli Rome 2001-02 Acting Professor Chair of Economics amd Retail Management Faculty of Economics University of Rome Tor Vergata 2000-01 Contract/Temporary Professor Chair of Business Organization Faculty of Economics University of Foggia REVIEWER & TRACKS 2012 Board Members of the Scientific Committee at the 1st International Conference on the Human Side of Service Engineering, San Francisco, (forthcoming, July 23-25) 2012 Track Chair Assessing the role of human resources for service systems governance: from conventional mechanisms to smarter mechanisms of governance, The 1st International Conference on the Human Side of Service Engineering, San Francisco, (forthcoming, July 23-25) 2011 Member of the Editorial Board for the volume hard-bound book of the 1st International Conference on the Human Side of Service Engineering, San Francisco, (2012 forthcoming) 2010 Minitrack Reviewer Service Science, Management and Engineering (SSME): Theories and Artifacts for Service Systems, 16th American Conference on Information Systems (AMCIS), Lima, Peru, 2010 Paolo Piciocchi, July 2012 3/12

2010 Reviewer for the paper entitled IT service value creation in a global environment Special Issue of the Journal of Global Information Technology Management (JGITM), October. 2009 Track Chair Marketing Communications: Promotional Mix at the 14th International Conference on Corporate and Marketing Communication, University of Nicosia, School of Business, Cyprus 2009 2009 Reviewer for the paper entitled From System Science A New Way to Structure and Manage the Company, Special Issue of Service Science, Vol. 2, ISSN 978-1-4276-2090-3, Spring 2010 2009 Reviewer for the paper entitled Service as Mutualism: A question of viability in systems, Special Issue of Service Science, Vol. 2, ISSN 978-1-4276-2090-3, Spring 2010 2009 Reviewer for the paper entitled Mediation in the creation of international networks. The case of Intertrade Salerno, Proceedings Acts of the 2nd Euromed Conference, University of Salerno, 26-28 October of Salerno, 2009 Euromed Conference, 2009 2009 Reviewer for the paper entitled International Strategies in Italian Enterprises: the new energy market scenario, Proceedings of the 2nd Euromed Conference, University of Salerno, 26-28 October of Salerno, 2009 Euromed Conference, 2009 2009 Board Members of the Organization Committee at The 2nd Euromed Conference, University of Salerno, October 26-28 2008 Discussant at the Conference of Azienda Pubblica, University of Salerno, June. RESEARCH ACTIVITY Farb (ex 60%) Research Project Principal Investigator: prof. Paolo Piciocchi 1. 2005 La vitalità dell impresa. Tecniche di controllo di efficacia operativa 2. 2006 Equilibri fisiologici e stati patologici dell impresa sistema 3. 2007 Il consolidamento delle relazioni su base fiduciaria per la sopravvivenza dell impresa 4. 2008 Lo sviluppo della creatività e le relazioni organizzative per la sopravvivenza del sistema impresa 5. 2009 Logiche aggregative per la creatività e la comunicazione nei cluster territoriali Paolo Piciocchi, July 2012 4/12

6. 2010 Media Reputation Analysis of Economic and Communication Outcomes in Complex Viable Systems 7. 2011 Multilevel Governance in Holistic Service System 8. 2012 Smart Local Governance to Improve Human Capabilities and Competencies in VSA/SSME+D Perspective PRIN Research Projects component 1) 2006 Research Project Principal Investigator: prof. Marco Pellicano Il sostegno delle istituzioni centrali e locali allo sviluppo della competitività internazionale delle imprese minori: problematiche e prospettive (Central and local institutions support to develop the international competitiveness of small firms: problems and prospects) 2) 2010-2011 Research Project Principal Investigator: prof. Giuseppe Bertagna University of Bergamo Apprenticeships for upper secondary vocational qualifications and for higher education as potential patterns for the educational, cultural, social and professional integration of new generations and migrants in the societies of economic globalization, in the era of new communication technologies and multiculturalism, with a focus on the key sectors identified in Horizon 2020 Associated Investigator of the Research Unit Program: prof. Giuliano Minichiello University of Salerno Organizational models for integrating educational, cultural, social and professional integration of new generations and foreigners through the Technological Enhanced Learning (TEL) WORK EXPERIENCE AND PROJECTS CAPABILITIES AND RELATIONAL COMPETENCES Since 2011 President FenalcForm Training Section of Fenalc Federazione Nazionale Liberi circoli CAPABILITIES AND ORGANIZATIONAL COMPETENCES Technical coordination Consulting contract: Design and development of training and refresher courses - OO.RR. S. Giovanni di Dio e Ruggi d Aragona Hospital Department of Business Studies, University of Salerno The qualitative analysis of unemployment in the province of Avellino Consulting of the DISTRA Department for the province of Avellino 2004-2005 (12 months) Productive Resources Area Service employment policies Operative coordination Paolo Piciocchi, July 2012 5/12

Consulting contract: Reduction and testing of the occupational hazard of needlestick injury in workers Becton Dickinson Italia Spa - Department of Business Studies Research and development of orphan drugs for the treatment of diseases spread in the Campania region and the Mediterranean countries. Strategic Planning and Communication of the Pasell Group parts for household appliances sector Coordination and planning Coordinator of the feasibility study on the extension of Banks of Taste in favor of the integrated project food and wine tourism filiére in the P.O.R. Campania 2000-2006 Measure 4.7 Promotion and Tourism Marketing funded by the EU, in partnership with the Provincial Tourism Authority of Avellino PIP design development area of 20 hectares for the rehabilitation and establishment of production - City of Albanella (SA) Design and development of business plans for the Cities of Brusciano (NA) and Albanella (SA) Planning and design in-house training of the city of Avellino in CUEIM consulting to implement an economic and patrimonial accounting system integrated with financial accounting and reassessment of residual Design Rules of the city of Avellino in CUEIM consulting to implement an economic and patrimonial accounting system integrated with financial accounting and reassessment of residual Planning in partnership for the trust of the service of communication and promotion known as promotion and communication plan for promoting the dissemination of information on topics of ecological network. (POR Campania 2000-2006 Asse I Risorse Misura 1.9 Azione B Progetto Integrato PNCVD - Numero Identificativo dell Intervento S 11 PNCVD INV - DGR Campania n. 1502 del 29.07.2004) Planning and coordination of the training course on the subject of raising approach and customer satisfaction techniques to implement new models of hospitality consumer profile based for the EPT of Avellino Planning and coordination contract Research for the exit poll surveys reported in the municipal elections of the city of Avellino in the year 2004 Design and development of marketing research for the company Legnami Picciocchi S.r.l. Drawing up of a study of strategic planning and communication plans for the development of the Olmo sports center in Battipaglia (SA) - (Market research, Marketing Plan, Marketing Mix promotion) Planning of a training course for the Caffè Trucillo company in Salerno Business Plan for the Project Intrasys - Intelligent Training System in Technical Assistance Community Funding Program ESPRIT Consorzio di Ricerca di Matematica Pura ed Applicata (CRMPA) Faculty of Engineering at the University of Salerno. CAPABILITIES AND SKILLS Working with leading software tools for traditional and interactive and on-line teaching. CAPABILITIES AND ARTISTIQUE COMPETENCES Partenership with the Business and Virtual Lab Department of Business Studies Faculty of Economics at the University of Salerno Paolo Piciocchi, July 2012 6/12

private business area: observation of the scenario which includes traditional and innovative methodologies, the most suitable to guarantee a reading of social and economic dynamics (industry analysis, competitive analysis, systems analysis, etc..); simulation of business behaviors consistent with the interpretation of the context and learning through tools and techniques of representation in laboratory (business game, role playing, etc..). CAPABILITIES AND PERSONAL COMPETENCES Consultant for the Conciliation Chamber for BtoB and BtoC disputes (1998); Participation in Tutorial ARS 07 Data Analysis and Textual Analysis of Social Networks for the Study of Flows in communicative learning environments ripples Faculty of Lettere e Filosofia, University of Salerno (2007); Since 2010 Designer & Head of the Observatory of Internationalization processes of Salernitan SMEs - Intertrade Special Agency of Chamber of Commerce in Salerno Since 2011 Consultant for Istitutional Communication of the C.C.I.A.A.of Salerno Trade Chamber of Commerce in Salerno Since 2010 Comunication and Business Plan for launch of E-Learning platforms for businesses and institutions CRMPA (Centre of Research in Pure and Applied Mathematics) University of Salerno Designer of and Trainer in Specialization Courses for Operators in the Tourism Industry for the Local Authorities of Positano, Maiori, Acciaroli and Ascea, apointed by the Confesercenti of Salerno and the C.C.I.A.A. of Salerno Scientific Consultant for the training in and designing of Higher Education Courses Eu.Tropia Research, Learning and Training Castello di Cisterna (NA) Consultant for Istitutional Communication of Intertrade Special Agency of Chamber of Commerce in Salerno Expert in Drafting Feasibility Studies for Public/Private Sector investments Drafting Statutes of Associations for the management of Local Public Services Drafting and Reviewing Conventions and Service Contracts Drafting Budgets for Joint Ventures and Società Totalitarie Drafting and Classifying Joint Venture Balance Sheets Drafting Projects/Plans for Experimental Health Governance/Management Public-Private-Partnerships (Joint Ventures, STU) Urban Project Financing, Territorial Pacts, etc. Marketing, Economics/ Accounting for Local Authorities Business Plan to obtain funding from the EU. For SMEs (POP, Retex, L. 28, L. 44, L. 488, L. 341, L. 236, Grants for Female Entrepreneurship) Consultancy for the Associazione ARNIA Consultancy for the Company PASI S.r.l. trade group in the grocery sector Business Process Reeingeneering Market Research for Re-positioning of Company Formula Past experience: Feasibility Study for the constitution of a Public Company Fisciano Sviluppo SpA Feasibility Study for the Ente Fiera del Mediterraneo Feasibility Study Project financing for a Car Park in the Commune of Sora Paolo Piciocchi, July 2012 7/12

Feasibility Study Project financing for Car Parks in the Commune of Arpino Other Feasibility Studies for the constitution of STUs: Commune of Ceprano (FR): re generation of Historic Centre and development of residential area Commune of Corbara (SA): renovation of public and private sector buildings CONFERENCE PRESENTATIONS 2011 Place Storytelling as Strategic Communication to Enhance the Competitiveness of Local Tourism Service Systems (LTSS). An Analysis of some Case Studies, with Bassano C, Siglioccolo M. and Paduano E., Sinergie, Proceeedings of the XXIII Annual Conference Sinergie-Euprera 2011 Governance d Impresa e Comunicazione Strategica. Is Comunication taking over, IULM University, Milan, November 10-11 2011 IS Based Process Practices Propagation in Fractal Enterprises: a Viable Systems Perspective, with Marite Kirkova, Clara Bassano, Janis Makna and Julija Stecjuka, 4th International Workshop on Information Logistics and Knowledge Supply for Viable Enterprises (ILOG 2011) in The 10th International Conference on Perspective in Business Informatics Research, Riga, Latvia, October 6-8 2011 The Viable Systems Approach (VSA) for re-interpreting network business dynamics, with Bassano C., Paduano E. and Galvin M., The 10th International Conference on Perspective in Business Informatics Research, Riga, Latvia, October 6-8 2011 Three frameworks for service research: exploring multilevel governance in nested, networked systems, with Spohrer J and Bassano C., 2011 Naples Forum on Service. Service Dominant Logic, Service Science and Network Theory: integrating three perspectives for a new service agenda, Capri, Italy, June 14-17 2011 Driving Co-created Value through Local Tourism Service Systems (LTSS) in the Tourism Sector, 2011 Naples Forum on Service. Service Dominant Logic, Service Science and Network Theory: integrating three perspectives for a new service agenda, with Siano A., Confetto M. and Paduano E., Capri, Italy, June 14-17. 2011 The role of University for the development of Euromediterranean relations, Euromediterranean School, Chamber of Commerce of Naples, March 7, Naples 2009 Communication through internet-based Technologies (IBT) for promoting competitiveness in Italian jewelry districts, 14th International Conference on Corporate and Marketing Communications hosted by: Faculty of Marketing Department, Business School, with Bassano C., Basile G., Vollero A., University of Nicosia, Cyprus, April 23-24. 2009 Network Creativity to Reduce Strategic Ambiguity in Turbulent Environments: a Viable Systems Approach (vsa), 11th International Paolo Piciocchi, July 2012 8/12

Conference on Global Business & Economic Development, with Bassano C. and Saviano M., University of Bratislava, Slovak Republic, May 27-30. 2009 Governance and viability of franchising networks from a Viable Systems Approach (VSA), 2009 Naples Forum on Service. Service Dominant Logic, Service Science and Network Theory, with Bassano C., Capri, Italy, June 16-19. 2009 The Virtuous circle of Syntropy (VCS). An interpretative chaos vs cosmos model for managing complexity, 2th Annual Euromed Conference, with Bassano C., Paudano E. and Papasolomou I., University of Salerno, Fisciano, Italy, October 26-28th. 2002 La filiera internazionale del Commercio Equo e Solidale. Il ruolo dell importatore e i rapporti con la Grande Distribuzione Organizzata, with V. Ludovici Pietropaoli, Conference Proceedings of the 25 AIDEA Conference entitled Competizione globale e sviluppo locale tra etica e innovazione, Economic Faculty, University of Piemonte Orientale Amedeo Avogadro, Novara, 4-5 October 2002 2000 Internet e network value. La riconfigurazione dei processi logistici e la produzione di valore all interno dei sistemi distrettuali, Conference Proceedings La frontiera del commercio elettronico, Industria & Distribuzione Journal, 2000, Apogeo. PUBLICATIONS In press Steps toward Smart Governance, with Spohrer, J., Bassano C., Giuiusa, A. 2012. Service Science, ISSN: 2164-3970 (Online), 2164-3962 (Print), 2012 In press Smart Tourism Local Service Systems to enhance territory reputation and competitiveness. With Bassano C, Spohrer J., Galvin M. In: Proceedings of the 1st Enlightening Tourism Conference. Naples, 13-14 September, 2012 2012 A VSA Communication Model for Service Systems Governance. With Siano A., Della Volpe, M., Confetto, M., Vollero, A., Siglioccolo, M. In Advances in the Human Side of Service Engineering, Ed. James C. Spohrer, Louis E. Freund, Conference Books by Taylor & Francis Ltd. (CRC Press), ISBN 9781439870266, 482 Pages, July, 2012. 2012 Governing human relations to promote Local Service Systems in processes of internationalization. With I. Orlando, A. Siniscalchi, C. Bassano, A. Amendola, In Advances in the Human Side of Service Engineering, Ed. James C. Spohrer, Louis E. Freund, Conference Books by Taylor & Francis Ltd. (CRC Press), ISBN 9781439870266, 482 Pages, July, 2012. 2012 The ARISTOTELE Project for Governing Human Capital Intangible Assets: A Service Science and Viable Systems Perspective. With Salerno, S., Bassano, C., Ritrovato, P., Santoro, G., In Advances in the Human Side of Service Engineering, Ed. James C. Spohrer, Louis E. Freund, Conference Books by Taylor & Francis Ltd. (CRC Press), ISBN 9781439870266, 482 Pages, July, 2012. Paolo Piciocchi, July 2012 9/12

2012 Smart Governance to mediate human expectations and systems context interactions. With Spohrer, J., Bassano, C., Giuiusa, A., In Advances in the Human Side of Service Engineering, Ed. James C. Spohrer, Louis E. Freund, Conference Books by Taylor & Francis Ltd. (CRC Press), ISBN 9781439870266, 482 Pages, July, 2012. 2012 Steps toward Smart Governance, with Spohrer, J., Bassano C., Giuiusa, A. 2012. Service Science, ISSN: 2164-3970 (Online), 2164-3962 (Print) 2012 Three Frameworks for Service Research: Exploring Multilevel Governance in Nested, Networked Systems, with Spohrer, J., Bassano C., 2012. Service Science, June 2012 4:147-160; doi:10.1287/serv.1120.0012, ISSN 2164-3962 (print). ISSN 2164-3970 (online) 2012 Managing Change in Fractal Enterprises and IS architectures from a Viable Systems Perspective. With Bassano C, Kirkova M, Makna J, Stecjuka J. In: Eds. Laila Niedrite, Renate Strazdina, Benkt Wangler. Lecture Notes in Business Information Processing. Revised Selected Papers from Workshop and Doctoral Consortium of the 10th International Conference BIR 2011. Part 1. Vol. 106, p. 38-50, HEIDELBERG, DORDRECHT, LONDON: Springer-Verlag BERLIN-HEIDELBERG, ISBN: 9783642292309, doi: 10.1007 2011 Network Creativity to Reduce Strategic Ambiguity in Turbulent Environments: a Viable Systems Approach (vsa) con Piciocchi P. e Saviano M., in Contributions to theoretical and practical advances in management. A Viable Systems Approach (Ed), Avellino 2011 Place Storytelling as Strategic Communication to Enhance the Competitiveness of Local Tourism Service Systems (LTSS). An Analysis of some Case Studies, with Bassano C., Siglioccolo M. and Paduano E., Sinergie, Proceeedings of the XXIII Annual Conference Sinergie-Euprera 2011 Governance d Impresa e Comunicazione Strategica. Is Comunication taking over, IULM University, Milan, November 10-11 2011 IS Based Best Process Practices Propagation in Fractal Enterprises: a Viable Systems Perspective. Marite Kirikova, Clara Bassano, Janis Makna e Julija Stecjuka. In: (Eds) Laila Niedrite, Renate Strazdina, Benkt Wangler. Proceedings of the 4th International Workshop on Information Logistics and Knowledge Supply for Viable Enterprises (ILOG 2011). Riga, Latvia, 6-8 Ottobre, p. 54-62, Riga:JUMI Publishing House Ltd, Lienes Str., ISBN: 9789984301976 2011 The Viable Systems Approach (VSA) for re-interpreting network business dynamics. With Bassano C, Paduano E., Galvin M. In Eds. Janis Grabis, Marite Kirkova. Lecture Notes in Business Information Processing (LNBIP). Perspectives in Business Informatics Research. Part 8. Vol. 90, p. 304-320, BERLIN HEIDELBERG:Springer-Verlag, ISBN: 9783642245107, doi: 10.1007/9783642245114 Paolo Piciocchi, July 2012 10/12

2011 Network Creativity to Reduce Strategic Ambiguity in Turbulent Environments: a Viable Systems Approach (vsa). With Saviano M, Bassano C. In: Eds. Barile, Bassano, Calabrese, Confetto, Di Nauta, Piciocchi, Polese, Saviano, Siano, Siglioccolo, Vollero. Contributions to theorethical and practical advances in management. A Viable Systems Approach (VSA). p. 113-137, Avellino: International Printing Srl Editore, ISBN: 9788878680104 2011 La radio e gli spot radiofonici, Progetto di ricerca dal titolo: Campagna Informativa nazionale sugli effetti negativi per la salute derivanti dall uso di sostanze psicoattive, Promossa dalla Presidenza del Consiglio dei Ministri - Dipartimento Politiche Antidroga (D.P.A.), realizzata in partnership con il C.U.E.I.M., in Rapporto di Ricerca di Sinergie n. 33, Settembre 2011 Three frameworks for service research: exploring multilevel governance in nested, networked systems, Spohrer J. & Bassano C., Proceedings Acts of the 2011 Naples Forum on Service. Service Dominant Logic, Service Science and Network Theory: integrating three perspectives for a new service agenda, Capri, Italy, June 14-17, ISBN: 978-88-7431-525-3. (conference proceedings) 2010 An Integrated SS-VSA Analysis of Changing the Job, Golinelli G. M., Spohrer J. & Bassano C., Special Issue of Service Science, Vol. 2, ISSN 978-1-4276-2090-3 (articolo rivista) 2010 An Integrated SS-VSA Analysis of Changing the Job, in collaboration with Golinelli G. M., Spohrer J. e Bassano C., Special Issue of Service Science, vol. 2, 1-2, n. ISSN 978-1-4276-2090-3 Spring/Summer 2010 2009 The Virtuous circle of Syntropy (VCS). An interpretative chaos vs cosmos model for managing complexity, in collaboration with Bassano C., Paudano E. e Papasolomou I., Proceedings of the 2th Annual Euromed Conference. Salerno, October, 26-28th, University of Salerno, Italy, DOI: 10.3292, 2009 (article in international journal). 2009 Towards the integration between Corporate Community Relations and CSR Communication Strategies. The ENEL Case study with Vollero A., Palazzo M, Proceedings of the 2th Annual Euromed Conference. Salerno, October, 26-28th, University of Salerno, Italy, DOI: 10.3292, 2009 (article in international journal). 2009 Governance and viability of franchising networks from a Viable Systems Approach (VSA), in collaboration with Bassano C., Proceedings of The 2009 Naples Forum on Service. Service Dominant Logic, Service Science and Network Theory. Capri, June 16-19, Giannini Editore, Napoli, 2009, ISBN13: 978-88-7431-452-2., 2009 (article in international journal). 2009 Network Creativity to Reduce Strategic Ambiguity in Turbulent Environments: a Viable Systems Approach (vsa) with Bassano C., Saviano M., Proceedings 11th International Conference on Global Business & Economic Development, University of Bratislva, Vol. 3., ISBN 13: 978-0- 9797659-8-8; ISBN-10:0-9797659-8-6, 2009 (article in international journal). Paolo Piciocchi, July 2012 11/12

2009 Communication through internet-based Technologies (IBT) for promoting competitiveness in Italian jewelry districts, in collaboration with Bassano C., Basile G., Vollero A., Proceedings 14th International Conference on Corporate and Marketing Communications hosted by: Faculty of Marketing Department, Business School, University of Nicosia, Cyprus, ISBN: 978-9963-634-59-0, 2009 (article in international journal).. 2008 Creatività e innovazione per la vitalità dell impresa: modelli e approcci di governo, in collaboration with Bassano C., Saviano M., in Esperienze d impresa n. 2/08, Boccia Editori, Salerno, (article) 2006 Le dinamiche evolutive del distretto in ottica sistemico-vitale, in Barile S. (eds), Contributi sull Approccio Sistemico Vitale (ASV), with Barile S. e Bassano C., Giappichelli, Torino, 2008 (2006 I edition) (paper) 2007 Evoluzione e Politiche di Comunicazione dei Distretti Orafi Italiani, in collaboration with Bassano C., in Esperienze d impresa n. 1/07, Boccia Editori, Salerno, (article), 2007 2006 La dimensione gestionale dell impresa commerciale, in Mastroberardino P. Nigro C., (eds), Management della distribuzione, with Saviano M. Bassano C., Cillis M. G.., Edizioni Scientifiche Italiane, 2006 (paper) 2006 Le strutture e i sistemi della distribuzione moderna, in Mastroberardino P. Nigro C., (eds), Management della distribuzione, with Saviano M., Bassano C., Edizioni Scientifiche Italiane, 2006 2005 Il problema della dissolvenza e il monitoraggio di vitalità nel sistema impresa, in Sinergie Quaderni di Ricerca, numero monografico Il Governo delle Relazioni d Impresa (PRIN 2003), 2005, (article) 2004 Il controllo di gestione nelle reti di franchising, in Antonelli V., D Alessio R. (eds), Casi di di controllo di gestione, in collaboration with Saviano M., Bassano C., Ipsoa, 2004 (paper) 2004 Il controllo di gestione nelle imprese commerciali complesse, in Antonelli V., D Alessio R. (eds), Casi di di controllo di gestione, in collaboration with Metallo G., Cuomo M.T.., Ipsoa, 2004 (paper) 2003 Crisi d impresa e monitoraggio di vitalità. L approccio sistemico vitale per l analisi dei processi di crisi, Collana del Dipartimento di Studi e Ricerche Aziendali Università degli Studi di Salerno, Giappichelli, n. 17, 2003 (volume) 2003 Il fenomeno dello skill shortage: risultati di ricerca e spunti di riflessione, in Claudio Nigro (ed), Problematiche di governo delle imprese. Casi di localizzazione, innovazione, BPR, customer satisfaction, in collaboration with Nigro C., Saviano M., Series of Studi Aziendali e di Marketing - Editor prof. Roberto Aguiari ARNIA no. 25, Edizioni Culturali Internazionali, 2003 (paper) Paolo Piciocchi, July 2012 12/12

2003 Il riposizionamento strategico di un centro commerciale: il caso del Centro Commerciale Cavese (CCC), in collaboration with Saviano M, in Claudio Nigro (ed), Problematiche di governo delle imprese. Casi di localizzazione, innovazione, BPR, customer satisfation, Series Studi Aziendali e di Marketing Editor prof. Roberto Aguiari ARNIA n. 25, Edizioni Culturali Internazionali, 2003, (paper) 2003 Un modello di analisi sistemica delle crisi di impresa. Un caso di studio, in collabortation with Calabrese G., in AA.VV., Situazioni problematiche d Impresa. Riflessioni e modalità risolutive, Series Studi Aziendali e di Marketing Editor prof. Roberto Aguiari ARNIA no. 26, Edizioni Culturali Internazionali, 2003, (paper) 2003 La progettazione di un call center strategico:un contact center integrato, in collaboration with Bassano C., in AA.VV., Situazioni problematiche d Impresa. Riflessioni e modalità risolutive, Collana di Studi Aziendali e di Marketing diretta dal prof. Roberto Aguiari ARNIA n. 26, Edizioni Culturali Internazionali, 2003, (paper) 2002 La filiera internazionale del Commercio Equo e Solidale. Il ruolo dell importatore e i rapporti con la Grande Distribuzione Organizzata, in collaboration with V. Ludovici Pietropaoli, Volume degli Atti del 25 Convegno AIDEA Competizione globale e sviluppo locale tra etica e innovazione, Facoltà di Economia dell Università del Piemonte Orientale Amedeo Avogadro, Novara, 4-5 ottobre 2002 (paper and Conference proceedings) 2002 Nuovi percorsi di analisi strategica per l impresa sistema vitale, Rivista di Esperienze d'impresa, in collaboration with M. Saviano e B. Merola, Serie Speciale S/1 (ed M Pellicano), 2002, (article) 2003 E-Government: forme, caratteri e divenire sistemico del G2C, Rivista di Esperienze d'impresa, Serie Speciale S/2 (ed C.M. Golinelli), (article) 2001 Considerazioni e analisi prospettica sulle dinamiche del direct selling, Sinergie-CUEIM n. 10 - numero monografico sul tema del Marketing Multilivello, in collaboration with Sergio Barile & Piero Mastroberardino, 2001 (article) 2000 Internet e network value. La riconfigurazione dei processi logistici e la produzione di valore all interno dei sistemi distrettuali, Pubblicazione Apogeo, Atti del Convegno della rivista Industria & Distribuzione 21 ottobre 2000, La frontiera del commercio elettronico, Apogeo, (article Conference) 2000 Sistemi per l apprendimento organizzativo: il ruolo delle tecnologie Groupware, in collaboration with Sergio Barile, Marialuisa Saviano. In Sergio Barile (ed), Contributi sul pensiero sistemico in economia d impresa, Collana Arnia n. 18, 2000 (paper). 2000 L evoluzione della scienza attraverso i cambiamenti di prospettiva. Il paradigma sistemico, with Sergio Barile. In Sergio Barile (ed), Contributi Paolo Piciocchi, July 2012 13/12

sul pensiero sistemico in economia d impresa, Collana Arnia n. 18, 2000, (paper) 1999 Sistemi di reti imprenditoriali tra le PMI meridionali: relazioni tra imprese nel distretto e nella filiera dell Agro Nocerino Sarnese, Monografia n. 15 della Collana di Studi Aziendali e di Marketing - Centro Studi di Tecniche Aziendali Arnia - Aprile, 1999, (volume) 1997 Il riposizionamento strategico della formula distributiva della PASI S.r.l., Metallo G. (a cura di), Il supporto informativo per l impresa orientata al marketing - Tecniche e casi aziendali di posizionamento, Case Study di marketing in collaboration with Marialuisa Saviano, edited by Gerardo Metallo, Giappichelli. (paper), 1997 1997 Le principali tecniche di ricerca, Metallo G. (ed), Il supporto informativo per l impresa orientata al marketing - Tecniche e casi aziendali di posizionamento, edited by Gerardo Metallo, Giappichelli. (paper), 1997 1996 Un analisi empirica del percorso distributivo del pomodoro trasformato sul mercato estero: il caso inglese in Esperienze d Impresa n. 2/95 (article), 1996 1995 Il processo di internazionalizzazione delle PMI campane: l esportazione dei prodotti ortofrutticoli sul mercato inglese - Progetto Finalizzato Servizi e strutture per l internazionalizzazione delle imprese italiane e sviluppo delle esportazioni - Raggruppamento n. 10.03.02 - Tema La domanda di servizi originata dalla diffusione delle tecnologie di informazione nei processi di internazionalizzazione delle imprese - IRAT-CNR (studio di ricerca), 1995 1994 Il marketing del bar in Il marketing del piccolo dettaglio - Analisi di mercato e di gestione di alcune merceologie distribuite al dettaglio edited by Roberto Aguiari - Centro Studi di Tecniche Aziendali ARNIA, (paper) 1994 Il sottoscritto consapevole che, ai sensi degli artt. 46 e 47 D.P.R. n. 445/2000, le dichiarazioni mendaci, la falsità negli atti e l'uso di fatti falsi sono puniti ai sensi del codice penale e delle leggi speciali in materia, secondo le disposizioni richiamate dall art. 76 del D.P.R. n. 445 dichiara che quanto su affermato corrisponde a verità. July, 2012 Firma Paolo Piciocchi Paolo Piciocchi, July 2012 14/12