User Centricity in AGCOM Marana Avvisati Market Analysis, Competition and Studies Department NeutralAccess13 La centralità dell utente nelle reti mobili del futuro Urbino, 2 ottobre 2013
Outline 1. Introduction: end users centricity in the Internet value chain. 2. Latest relevant initiatives to promote Internet access. 3. Agcom s approach to net neutrality. 4. The research programme SCREEN. 5. Conclusions 2/22
Introduction Internet value chain 3/22
Introduction The connected ecosystem 4/22
Introduction The connected ecosystem connected communication universe; ecosystem transition online of digital 1. complex interaction between the different actors; 2. rapidity of change. 3. environment adaptation; 4. replicability (self-similarity). 5/22
Introduction User centricity Device Contents Users Services Access 6/22
Introduction User-provided networking 1. Privately owned Wi-Fi hotspots 2. Managed public Wi-Fi hotspots 3. Public Wireless Metropolitan Area Networks (WMANs) 4. Co-operative public Wi-Fi networks 7/22
Introduction Owner-managed Wi-Fi network 8/22
Introduction - Remedies Risks: high barriers to entry REMEDIES European Commission Government, ANR 9/22
Internet access promotion European policy promotes deployment and adoptions of broadband. The Europe 2020 strategy, and the Digital Agenda for Europe (DAE), seek to: by 2013, bring basic broadband to all Europeans; by 2020, to ensure that all Europeans have access to much higher Internet speeds of above 30 Mbps, and by 2020, to ensure that 50% or more of European households subscribe to Internet connections above 100 Mbps. 10/22
Internet access promotion A) Italian Digital Agenda National Broadband Plan National Plan for Next Generation Networks Digital divide 3 Models Control Room 11/22
Internet access promotion B) Public access WI-FI deregulation: decree law Fare (N. 69/2013) (art. 10) Commercial operators whichdo not have public access to the Internet like their main activity: Do not need to be licensed (but SCIA for CE operators) Do not need users identification Do not need qualified personnel for modem/router installation Pros and Cons 12/22
Agcom s s approach to net neutrality Debate on neutral access Network Neutrality is the principle that all electronic communication passing through a network is treated equally, independent of content, application, service, device, sender address and receiver address. 13/22
Agcom s s approach to net neutrality Traffic management practices 1. Deep Packet Inspection; 2. Blocking; 3. Traffic Shaping; 4. Traffic Prioritisation; 5. Web Caching. 14/22
Agcom s s approach to net neutrality 15/22
Agcom s s approach to net neutrality 16/22
Agcom s s approach to net neutrality Deliberenn. 713/11/CONS and 714/11/CONS: conclusions Traffic management is not in re ipsa a market failure Transparency No blocking No unreasonable discrimination Effects on net freedom 17/22
Agcom s s approach to users contents AMD Directive User Generated Contents Media Audiovisual Services 18/22
The research programme SCREEN Servizi e contenuti per le reti di nuova generazione (SCREEN) La società dell informazione La catena del valore nell ecosistema digitale Gli utenti della Rete La domanda di servizi digitali Il digital divide e le determinanti della domanda L e-inclusion e le politiche di innovazione L offerta di servizi digitali e Future Internet I servizi e le piattaforme per le comunicazioni e i media I servizi e le piattaforme per le imprese e la P.A. I mercati dei servizi digitali Internet e concorrenza Internet e società I social network Le policy a sostegno dell offerta digitale Internet e innovazione Future Internet 19/22
The research programme SCREEN L Associazione Temporanea di Scopo: dipartimenti di Filosofia, comunicazione e spettacolo (capofila) Diritto europeo e Elettronica applicata dell Università Roma Tre Economia e diritto dell Università La Sapienza di Roma Scienze della comunicazione dell Università di Urbino Musica e spettacolo dell Università di Bologna Fondazione Ugo Bordoni Facoltà di Comunicazione dell Università IULM di Milano Università Telematica Internazionale Nettuno CATTID dell Università La Sapienza di Roma 20/22
Conclusions Communications systems are invested by a rapid and continuous process Competition between new entrants and "old" media, and Telco companies The connected ecosystem centrality Mobile use / social web growth Users centricity in the Internet value chain User-provided networking as emerging research area 21/22
Thank you for your attention!! m.avvisati@agcom.it