IBM per le Startup. Giuseppe Ravasi Manager of Cloud Ecosystem Development. Aprile 2013 IBM Corporation

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1 IBM per le Startup Giuseppe Ravasi Manager of Cloud Ecosystem Development Aprile 2013 IBM Corporation

2 There are 18M developers worldwide 3, of which 10M are developing on Cloud Percent of developers developing on Cloud Challenges Developers are expected to have technical, communication and business skills 1. ISVs will spend 10-20% of their yearly software revenue to move their software from on premises to cloud 2 Influence 3 The number of developers is expected to grow to 23M by /3 + of developers make / influence IT purchase decisions, with startups being the most influential 3 Preferences Java is the #1 language worldwide 1 Over 49% of cloud developers prefer to have easy to navigate 'Self Help, available 24/7 3 Top Countries for Developers in 2019 India USA China Russia Japan Germany Sources: 1 Gartner, 2 GigaOm, 3 Evans Data

3 Business Tech Trends 2014 Pacesetters: Three key characteristics that set them apart Partnering is in their DNA Analytics is their fuel Integration is their breakaway move Leveraging skills from the ecosystem Pacesetters run their enterprises on insight CAMS integration for greater effect *Notes: To obtain a global understanding of approaches to these transformational technologies, we surveyed 1447 IT and line of business (LOB) decision-makers spanning 5 continents and 15 industries.

4 L occupazione? Tremila posti nelle startup innovative. I più richiesti sono ingegneri Dal Sole 24 ORE del 16 marzo 2015, pagina 16.

5 Startups seek a successful partner who understands The Opportunities The Technologies The Go-to-Market Market Insights Technology Access Worldwide Reach Data Watson Big Data & Analytics Cloud Engagement Industry Business Models SoftLayer BlueMix MobileFirst Smarter Commerce Smarter Workforce Mentoring Access to capital Sales & Marketing Support Client access Partner relationships Visibility Free trial Bluemix ibm.biz/bluemix2015

6 IBM Global Entrepreneur Program Mentorship 600+ mentors worldwide Linkage to over 121,000 Business Partners Skills 3000 Local Skill Events Money $200M+ in VC investment YTD for IBM Startups 300+ VCs worldwide SmartCamps 40 Iin 2014, 2000 Startups in GEP program (557 in Europe) Innovation Center 43 IBM Innovation Centers around the world Software Free access to IBM Software Free trial Bluemix ibm.biz/bluemix2015

7 IBM Global Entrepreneur Program for Cloud Startups Cloud Vendors are betting big on early stage Entrepreneurs IBM launches a game-changing play IBM Global Entrepreneur Program for Cloud Startups Reaching developers in early lifecycle to ensure IBM technologies are chosen *120K Free Cloud Usage Credits- More cloud credits than key top competitors Enterprise Client Connection to Entrepreneurs World wide Technical Support Global Go-To-Market *up to $120K based on meeting eligibility requirements and qualification levels Free trial Bluemix ibm.biz/bluemix2015

8 IBM SmartCamps Pitch and receive mentoring at: 37 SmartCamps In 2014 Local SmartCamp events in cities around the world Regional IBM SmartCamp Finals Global SmartCamp Finals Entrepreneur of the Year End of relationship 5,000+ Partners in GEP

9 IBM Global Entrepreneur Program I partecipanti a IBM SmartCamp hanno ottenuto finanziamenti di VC e premi SmartCamp: Evento di networking e mentoring Identifica Startup che stanno sviluppando idee imprenditoriali in linea con la nostra visione di Smarter Planet. Da Novembre 2010, I finalisti di SmartCamp hanno ricevuto complessivamente 200M$ di finanziamenti da Venture Capital. Streetline gets $15M for smart parking VatorNews Parking-Technology Startup Streetline Backed by Bill Ford s Firm Bloomberg Acumen Fund Invests in Sproxil, Inc. to Combat Counterfeit Medicine Using Mobile Technology PRWeb CareCloud Raises $5 Million in Second Angel Investor Round HealthPlanNews Panoramic Power Announces $4.5 Million Funding GlobesIsrael Free trial Bluemix ibm.biz/bluemix2015

10 SmartCamp e Mentor Days IBM SmartCamp 3 Luglio 2013 Milano Contatti con 50 Start up 4 Finaliste Vincitore: Vivocha 200+ persone alla presentazione 20 Mentors (VCs, Business Angel, Incubatori) #IBM SmartCamp: 258 tweets, per un bacino di 150K persone Stampa : più di 40 articoli

11 SmartCamp e Mentor Days IBM SmartCamp 3 Luglio 2014 Milano 21 Mentors(Business Angels, Incubators, Venture Capitals) 50adesioni da Start ups 36 Start ups selezionate 4 Finaliste VINCITORE Premiazione effettuata da : N.Ciniero (Presidente IBM Italia) R.Maroni (Presidente Regione Lombardia) Ampia copertura Stampa, Video, Web, #IBM SmartCamp: 396 tweets, per un bacino di 820K persone

12 IBM Global Entrepreneur Program / SmartCamp 2015 MILANO, 16 GIUGNO 2015 Un evento innovativo, con tanti contenuti di business e una partecipazione allargata (aziende, partners,...) Iscrizioni per «competere» entro il 1 maggio (informazioni : ornella_beggiato@it.ibm.com)

13 SmartCamp 2015 : Milano, 16 giugno eventi in 1 SmartCamp, BusinessConnect, inaugurazione Data Center Softlayer Nella nuova sede di Talent Garden (base anche di Milan Digital City) 800+ partecipanti 100+ Startups coinvolte nella selezione per SmartCamp Selezioni SmartCamp : Iscrizioni entro il 1 Maggio 2015

14 IBM is building and engaging local communities City City City Amsterdam Dublin Paris Austin Istanbul Prague Bangalore Johannesburg Raleigh Beijing Los Angeles Sao Paulo Berlin London Singapore Boston Milan Shanghai Chicago Madrid Silicon Valley Casablanca Mumbai Tel Aviv Delhi Nairobi Tokyo Dubai New York Toronto IBM Corporation

15 Global Entrepreneur Program success stories Bluemix Some success stories with Startups : Softlayer, Bluemix, adoption of IBM middleware (Worklight, BD&A, Websphere Commerce,...), connectors with IBM solutions (IIC) MV Comunicazione

16 The first hackathon in Cagliari! April Creativity, technology and sharing for better living the city. 60 developers competed Thursday 23 & Friday 24 at Mediateca del Mediterraneo for the first hackathon of the Municipality of Cagliari

17 Talent Garden 2013 IBM Corporation

18 Talent Garden 2013 IBM Corporation

19 Analisi su tweet da oltre 140 utenti tramite gli 8 e-magazine di riferimento per il mondo startup. Identificate parole chiave Fattori di discussione : 1. Open data e ruolo abilitante delle istituzioni 2. Sharing economy 3. Nuove tecnologie Gli uomini discutono prevalentemente di temi tecnologici, le donne piu di sharing economy, crowdfunding e di eventi 2013 IBM Corporation

20 IBM incontra le Start Up IBM offre ai nuovi imprenditori una partnership che attraverso il suo ecosistema permette a tutti di sostenere il proprio sviluppo Softlayer and BlueMix credits IBM Global Entrepreneur Program IBM Innovation Center (@ IBM Segrate Client Center) Network con Mentor, Venture Capitalist e con l Ecosistema IBM SmartCamp 2013 IBM Corporation

21 How do startups get started? 1 Learn more about IBM Global Entrepreneur ibm.com/isv/startup New Partner Types Academia 2 Sign up for IBM Global Entrepreneur Program for Cloud Startups ibm.biz/cloudstartup Start-ups ISVs and SIs Influencers VARs and VADs 3 Engage with IBM Ecosystem Development Italy Ibm.biz/ibmcrossroad Individual Developers Born on Cloud Partners Free trial Bluemix ibm.biz/bluemix2015